Does language concreteness influence consumers' perceived deception in online reviews?
Xiaoxiao Shi, Wei Shan, Zhaohua Du, Richard David Evans, and Qingpu Zhang
| Year of publication: |
2024
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|---|---|
| Authors: | Shi, Xiaoxiao ; Shan, Wei ; Du, Zhaohua ; Evans, Richard D. ; Zhang, Qingpu |
| Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 58.2024, 12, p. 2670-2704
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| Subject: | Consumer perceived deception | Language concreteness | Machiavellianism | Online product reviews | Psychological distance | Reviewer identity disclosure | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Online-Handel | Online retailing | Sprache | Language | Online-Marketing | Internet marketing | Produktinformation | Product information | Social Web | Social web | Wahrnehmung | Perception | Produktqualität | Product quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJM-07-2023-0573 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015198439