Does linguistic diversity make destinations more sophisticated? : exploring the effects on destination personality
Year of publication: |
2024
|
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Authors: | Chen, Hanyu (Yuki) ; Wang, Lili ; Zhang, Xuan ; Wei, Wei ; Lyu, Jiaying |
Published in: |
Journal of destination marketing & management : JDMM. - Amsterdam [u.a.] : Elsevier, ISSN 2212-5752, ZDB-ID 2694406-6. - Vol. 31.2024, Art.-No. 100828, p. 1-15
|
Subject: | Destination personality | Destination type | Linguistic diversity | Tourists' attitudes | Travel goal | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Sprache | Language | Tourismusmarketing | Tourism marketing | Tourismusregion | Tourism destination | Linguistik | Linguistics |
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