Does salesperson perception of the firm-level of market orientation influence sales behavior and performance attributions?
Year of publication: |
2013
|
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Authors: | Shoemaker, Mary E. ; Pelham, Alfred M. |
Published in: |
Journal of managerial issues : JMI. - Pittsburg, Kan. : PSU, ISSN 1045-3695, ZDB-ID 1131458-8. - Vol. 25.2013, 4, p. 381-400
|
Subject: | Verkaufspersonal | Salespeople | Personalentwicklung | Human resource development | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Wettbewerbsvorteil | Competitive advantage |
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