Don't jump on the bandwagon: Negative effects of sharewashing
| Year of publication: |
2021
|
|---|---|
| Authors: | Lehr, Adrian ; Büttgen, Marion ; Bartsch, Silke |
| Published in: |
Schmalenbach Journal of Business Research (SBUR). - ISSN 2366-6153. - Vol. 73.2021, 1, p. 75-123
|
| Publisher: |
Heidelberg : Springer |
| Subject: | Attribution theory | Sharing economy | Access-based services | Car-sharing | Sharewashing | Consumer skepticism | Deceptive communication | Deceptive advertising |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Article |
| Language: | English |
| Other identifiers: | 10.1007/s41471-021-00109-5 [DOI] 1760111619 [GVK] hdl:10419/286441 [Handle] |
| Source: |
Persistent link: https://www.econbiz.de/10014495331