Donald Duck : a narrative that embeds behavioral finance?
Year of publication: |
2022
|
---|---|
Authors: | Kleine, Jens ; Peschke, Thomas ; Wuschick, Anna |
Published in: |
Studies in economics and finance. - Bingley : Emerald, ISSN 1755-6791, ZDB-ID 2070355-7. - Vol. 39.2022, 5, p. 737-753
|
Subject: | Behavioral finance | Comic books | Content analysis | Donald Duck | Financial literacy | Investment decisions | Narrative | Psychological biases | Scrooge McDuck | Anlageverhalten | Behavioural finance | Finanzwissen | Verhaltensökonomik | Behavioral economics | Narrative Methode | Narrative method | Bibliometrie | Bibliometrics |
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