Down with MNE-centric theories : market entry and expansion as the bundling of MNE and local assets
Jean-François Hennart
| Year of publication: |
2015
|
|---|---|
| Authors: | Hennart, Jean-François Marie André |
| Published in: |
International business strategy : theory and practice. - London [u.a.] : Routledge, ISBN 978-0-415-62470-1. - 2015, p. 381-409
|
| Subject: | Multinationales Unternehmen | Transnational corporation | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Unternehmenskooperation | Inter-firm cooperation | Unternehmenswachstum | Firm growth | Transaktionskosten | Transaction costs | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010493536