Dried fruit demand analysis using the review tag function on the Chinese CBEC platform
Year of publication: |
2025
|
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Authors: | Danaitun Pongpatcharatorntep ; Worawit Janchai ; Veeraporn Siddoo |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1033, ZDB-ID 2251608-6. - Vol. 16.2025, 3, p. 292-314
|
Subject: | CBEC | cross-border electronic commerce | dried fruit industry | e-commerce | marketing theory | text analysis | Electronic Commerce | E-commerce | China | Online-Handel | Online retailing | Obst | Fruit | Obst- und Gemüsemarkt | Fruit and vegetable market |
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