Dynamic norms drive sustainable consumption : norm-based nudging helps café customers to avoid disposable to-go-cups
Year of publication: |
2019
|
---|---|
Authors: | Loschelder, David D. ; Siepelmeyer, Henrik ; Fischer, Daniel ; Rubel, Julian |
Published in: |
Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 75.2019, 1, p. 1-13
|
Subject: | Konsumentenverhalten | Consumer behaviour | Soziale Norm | Social norm | Verhaltensökonomik | Behavioral economics | Nachhaltige Entwicklung | Sustainable development | Nachhaltiger Konsum | Sustainable consumption |
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