Dynamic pricing with point redemption
Hakjin Chung, Hyun-Soo Ahn, So Yeon Chun
| Year of publication: |
2022
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|---|---|
| Authors: | Chung, Hakjin ; Ahn, Hyun-soo ; Chun, So Yeon |
| Published in: |
Manufacturing & service operations management : M & SOM. - Linthicum, Md. : Informs, ISSN 1526-5498, ZDB-ID 2023273-1. - Vol. 24.2022, 4, p. 2134-2149
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| Subject: | consumer choice | dynamic pricing | reward point redemption | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Theorie | Theory |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/msom.2021.1067 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013373509