E-comprehension - Evaluating B2B websites using readability formulae
| Year of publication: |
2002
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|---|---|
| Authors: | Leong, Elaine K.F. ; Ewing, Michael T. ; Pitt, Leyland F. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 31.2002, 2, p. 125-132
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