E-marketing
Judy Strauss ; Adel El-Ansary ; Raymond Frost
| Year of publication: |
2003 ; 3. ed., internat. ed.
|
|---|---|
| Authors: | Strauss, Judy ; Ansary, Adel I. ; Frost, Raymond |
| Publisher: |
Upper Saddle River, NJ : Pearson Prentice Hall |
| Subject: | Telemarketing | Internet |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXI, 578 S. : Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | 1. Aufl. u.d.T.: Strauss, Judy: Marketing on the Internet |
| ISBN: | 0-13-122793-9 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004609219