E-readiness and trust: macro and micro dualities for e-commerce in a global environment
| Year of publication: |
2008
|
|---|---|
| Authors: | Berthon, Pierre ; Pitt, Leyland ; Cyr, Dianne ; Campbell, Colin |
| Published in: |
International marketing review. - Bradford : Emerald, ISSN 0265-1335, ZDB-ID 8597674. - Vol. 25.2008, 6, p. 700
|