E-tailing quality index

Pankaj Rawal ; Deepali Singh (ABV-Indian Institute of Information Technology and Management)

This research study aims at developing and validating E-tailing quality index. It consists of the literature reviews of the past researches, which were done by various authors and while finding the dimensions for the e-tailing quality. The scale development methodology results into six factors comprises of Platform accommodation and customer centric functions, Satisfactory Product/Service quality, Knowledge about product and promptness, Delivery and Sales support, Customer service, Vision and Mission. It is a strategic tool to implement e-tailing quality index effectively and efficiently. This research can also be used to find the opportunities and critical areas which require attention.

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Year of publication:	Apr-Jun 2016
Authors:	Rawal, Pankaj ; Singh, Deepali
Published in:	The international journal of management science and information technology : IJMSIT ; an official publication of the North American Institute of Science and Information Technology. - Toronto : NAISIT Publ., ISSN 1923-0273, ZDB-ID 2769259-0. - 2016, 20, p. 19-39
Subject:	E-tailing \| Retailing \| Marketing \| Quality Index \| Einzelhandel \| Retail trade \| Online-Handel \| Online retailing \| Produktqualität \| Product quality \| Index \| Index number \| Electronic Commerce \| E-commerce \| Dienstleistungsqualität \| Service quality \| Indexberechnung \| Index construction

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	hdl:10419/178823 [Handle]
Source:	ECONIS - Online Catalogue of the ZBW

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