Early mover advantage in e-commerce platforms with low entry barriers : the role of customer relationship management capabilities
Shan Wang, Hasan Cavusoglu, Ziliang Deng
| Year of publication: |
2016
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| Authors: | Wang, Shan ; Cavusoglu, Hasan ; Deng, Ziliang |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 53.2016, 2, p. 197-206
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| Subject: | E-tailer | E-commerce platform | Early mover advantage | Customer relationship management (CRM) capability | Market performance | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Markteintritt | Market entry | Online-Handel | Online retailing | Wettbewerbsvorteil | Competitive advantage | Digitale Plattform | Digital platform | Ressourcenorientierter Ansatz | Resource-based view |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2015.09.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011448465