Eastern European marketing systems and Western marketing research voids : a research agenda
Erdener Kaynak; A. Coskun Samli
| Year of publication: |
1986
|
|---|---|
| Authors: | Kaynak, Erdener ; Samli, A. Coskun |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 14.1986, 2, p. 109-116
|
| Subject: | Marktforschung | Ostblock | Absatz | RGW-Staaten | CMEA countries | Internationale Wirtschaftsbeziehungen | International economic relations |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003617936