Ecosystem edge : sustaining competitiveness in the face of disruption

"How should a business respond to the dynamism of today's global marketplace in order to generate profit? This is precisely the question that Peter Williamson and Arnoud De Meyer seek to answer in their new book. The Ecosystem Edge presents a compelling case for how managing and expanding a company's network, searching for resources beyond the traditional, and embracing diversity in ideas and capabilities - in other words, establishing what the authors call an "ecosystem" - can give businesses the advantage they need to be successful. With an emphasis on the paradox of constant flexibility as the key to ensuring a company's presence and competitive value, De Meyer and Williamson draw upon case studies from a variety of industries to illustrate their point. This work is a definitive resource for establishing an ecosystem, cultivating it, and leveraging it to its fullest potential for revenue growth"--