Editorial: Managing change by changing management: Facing the challenge of making management more adaptable, innovative, inspiring, and accountable
The key-factor in profitability of the small and medium enterprises based on knowledge is the intellectual capital and non-corporal actives of those. The empirical formers studies confirm that the intellectual capital has a great impact to the performances of the small and medium enterprises based on knowledge. The aim of this article is to exam the inter-relations and inter-actions between the components of the intellectual capital and the non-corporal actives in the process of evaluation the performances of the enterprises based on knowledge that is a competitive sustainable advantage. These are basic for help the decisions of the management o allocate resources and the decision of the investors regarding the correlation between value and price.
Year of publication: |
2012
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Authors: | PURCAREA, Theodor Purcarea |
Published in: |
Holistic Marketing Management Journal. - Holistic Marketing Management, ISSN 2247-1189. - Vol. 2.2012, 1, p. 04-05
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Publisher: |
Holistic Marketing Management |
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