EDLP versus Hi–Lo pricing strategies in retailing—a state of the art article
| Year of publication: |
2013
|
|---|---|
| Authors: | Fassnacht, Martin ; El Husseini, Sabine |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 0044-2372, ZDB-ID 2010744. - Vol. 83.2013, 3, p. 259-289
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