Effect of image, satisfaction, trust, love, and respect on loyalty formation for name-brand coffee shops
Year of publication: |
2019
|
---|---|
Authors: | Song, Hak-jun ; Wang, JunHui ; Han, Heesup |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 79.2019, p. 50-59
|
Subject: | Brand image | Satisfaction | Trust | Brand loyalty | Lovemarks | Starbucks | Markenimage | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Markentreue | Emotion | Markenartikel | Brand |
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