Effect of organizational climate on marketing performance : an analysis of the perception of marketers in the banking sector of North Cyprus
Year of publication: |
2014
|
---|---|
Authors: | Çalıcıoğlu, Cemal ; Zhakanova, Aliya ; Emeagwali, Okechukwu Lawrence |
Published in: |
Problems and perspectives in management : PPM ; international research journal. - Sumy : Business Perspectives, ISSN 1727-7051, ZDB-ID 2464229-0. - Vol. 12.2014, 4, p. 13-22
|
Subject: | marketing | marketing management | marketing performance | organizational climate | management | banking industry | Northern Cyprus | Bank | Zypern | Cyprus | Marketing | Nordzypern | Marketingmanagement | Marketing management | Betriebsklima | Work climate |
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