Effect of the medical tourism servicescape on commitment and re-use intention : focusing on Chinese medical tourists
Year of publication: |
December 2018
|
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Authors: | Do, Kyu-Hwan ; Kim, Seong Jin |
Published in: |
Journal of international trade & commerce. - Seoul, South Korea : Korea International Trade Research Institute, ISSN 1738-8112, ZDB-ID 2920574-8. - Vol. 14.2018, 6, p. 121-137
|
Subject: | Commitment | Medical Services | Medical Tourism | Revisit Intention | Service Marketing | Servicescape | Gesundheitstourismus | Health tourism | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Dienstleistungsmarketing | Services marketing | Gesundheitsversorgung | Health care | China | Gesundheitswesen | Health care system | Beziehungsmarketing | Relationship marketing |
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