Effect of university heritage and reputation on attitudes of prospective students
Altaf Merchant, Gregory M. Rose, Geoffrey Moody and Lucy Mathews
| Year of publication: |
February 2015
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|---|---|
| Authors: | Merchant, Altaf ; Rose, Gregory ; Moody, Geoffrey ; Mathews, Lucy |
| Published in: |
International journal of nonprofit and voluntary sector marketing. - Chichester : Wiley & Sons, ISSN 1465-4520, ZDB-ID 2211865-2. - Vol. 20.2015, 1, p. 25-37
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| Subject: | Hochschule | Higher education institution | Geschichte | History | Reputation | Studierende | Students | Kulturelle Identität | Cultural identity | Strukturgleichungsmodell | Structural equation model | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/nvsm.1515 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011492962