Effective marketing coordination
American Marketing Association . Ed. by: George L. Baker
| Year of publication: |
1961
|
|---|---|
| Other Persons: | Baker, George L. (contributor) |
| Institutions: | American Marketing Association (contributor) |
| Publisher: |
Chicago, Ill. : AMA |
| Subject: | Theorie | Theory | Koordination | Coordination | Marktmechanismus | Market mechanism | Marketing | Marketingmanagement | Marketing management |
| Published items: |
1 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XXI, 679 Bl graph. Darst 8° |
|---|---|
| Series: | Proceedings of the ... National Conference of the American Marketing Association. - Chicago, Ill. : Assoc., ZDB-ID 610441-1. - Vol. 44 Series / American Marketing Association. - Chicago, Ill. : AMA, ZDB-ID 722144-7. - Vol. 13 |
| Conferences: | National Conference. American Marketing Association ; 44(Los Angeles) : 1961.06.19-21 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001479432