Effects of inertia and satisfaction in female online shoppers on repeat-purchase intention: The moderating roles of word-of-mouth and alternative attraction
| Year of publication: |
2013
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|---|---|
| Authors: | Kuo, Ying-Feng ; Hu, Tzu-Li ; Yang, Shu-Chen |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 23.2013, 3 (9.5.), p. 168-187
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