Effects of consumer psychographics and store characteristics in influencing shopping value and store switching
| Year of publication: |
2013
|
|---|---|
| Authors: | Shukla, Paurav ; Babin, Barry J. |
| Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 21943771. - Vol. 12.2013, 3, p. 194-203
|