Effects of divergent communication schemes in new product development alliances
Robin Pesch and Ricarda B. Bouncken (Department of Strategic Management and Organization, University of Bayreuth, Bayreuth, Germany) and Sascha Kraus (Institute for Entrepreneurship, University of Liechtenstein, Vaduz, Liechtenstein)
| Year of publication: |
2016
|
|---|---|
| Authors: | Pesch, Robin ; Bouncken, Ricarda B. ; Kraus, Sascha |
| Published in: |
Management research review. - Bingley : Emerald, ISSN 2040-8269, ZDB-ID 2535152-7. - Vol. 39.2016, 3, p. 289-309
|
| Subject: | Collaboration | New product development | Alliances | Divergent communication schemes | Produktentwicklung | Strategische Allianz | Strategic alliance | Innovationsmanagement | Innovation management | Interne Kommunikation | Internal communication | Unternehmenskooperation | Inter-firm cooperation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MRR-08-2014-0188 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011557472