Effects of employees' opportunities to influence in-store music on sales : evidence from a field experiment
Year of publication: |
2021
|
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Authors: | Daunfeldt, Sven-Olov ; Moradi, Jasmine ; Rudholm, Niklas ; Öberg, Christina |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 59.2021, p. 1-11
|
Subject: | Background music | Brand-fit music | Music tempo | Consumer behavior | Job satisfaction | Atmospheric cues | Work environment | Field experiment | Musik | Music | Konsumentenverhalten | Consumer behaviour | Musikwirtschaft | Music industry | Arbeitszufriedenheit | Feldforschung | Field research | Ladengestaltung | Store design |
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