Effects of institutions on the eco-brand orientation of millennial consumers : a social cognitive perspective
Hernan "Banjo" Roxas and Rodilina Marte
| Year of publication: |
2022
|
|---|---|
| Authors: | Roxas, Hernan ; Marte, Rodilina |
| Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 39.2022, 1, p. 93-105
|
| Subject: | Green consumption | Institutions | Millennials | Social cognitive theory | Sustainable consumer behaviour | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Umweltbewusstsein | Environmental consciousness | Altersgruppe | Age group | Institutionenökonomik | Institutional economics | Nachhaltige Entwicklung | Sustainable development | Soziales Verhalten | Social behaviour | Junge Erwachsene | Young adults |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCM-11-2020-4262 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013165317