Effects of price framing on consumers’ perceptions of online dynamic pricing practices
Fei L. Weisstein; Kent B. Monroe; Monika Kukar-Kinney
| Year of publication: |
2013
|
|---|---|
| Authors: | Weisstein, Fei L. ; Monroe, Kent B. ; Kukar-Kinney, Monika |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 41.2013, 5, p. 501-514
|
| Subject: | Dynamic pricing | Price framing | Transaction dissimilarity | Promotion | Price fairness | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Verkaufsförderung | Sales promotion | Prospect Theory | Prospect theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010126694