Effects of web site characteristics on customer loyalty in B2B e-commerce : evidence from Taiwan
Li-Chun Hsu, Kai-Yu Wang and Wen-Hai Chih
| Year of publication: |
2013
|
|---|---|
| Authors: | Hsu, Li-chun ; Wang, Kai-yu ; Chih, Wen-hai |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 33.2013, 11, p. 1026-1050
|
| Subject: | website characteristics | relationship quality | customer loyalty | Taiwan | Website | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Lieferantenmanagement | Supplier relationship management | Konsumentenverhalten | Consumer behaviour | B-to-B-Marketing | Business-to-business marketing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Kundenbindung | Customer retention | Online-Handel | Online retailing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010126458