Electronic shopping for wine : how search costs affect consumer price sensitivity, satisfaction with merchandise, and retention
John G. Lynch, Jr. ; Dan Ariely
| Year of publication: |
1999
|
|---|---|
| Authors: | Lynch, John G. ; Ariely, Dan |
| Publisher: |
Cambridge, MA |
| Subject: | Konsumentenverhalten | Consumer behaviour | Wein | Wine | Informationskosten | Information costs | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing | Preis | Price |
| Extent: | 37 S graph. Darst |
|---|---|
| Series: | Report / Marketing Science Institute. - Cambridge, Mass. : MSI, ZDB-ID 1178648-6. - Vol. 99,104 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001391107