Emotions as determinants of electric car usage intention
Ingrid Moons; Patrick De Pelsmacker
| Year of publication: |
2012
|
|---|---|
| Authors: | Moons, Ingrid ; Pelsmacker, Patrick de |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 28.2012, 3/4, p. 195-237
|
| Subject: | Elektrofahrzeug | Electric vehicle | Marketingmanagement | Marketing management | Konsumentenverhalten | Consumer behaviour | Nachhaltigkeit | Sustainability | Emotion | Verbrauchereinstellung | Consumer attitudes | Belgien | Belgium |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009545993