Employer branding for universities : what attracts international postdocs?
P. Brosi; I. M. Welpe
| Year of publication: |
2015
|
|---|---|
| Authors: | Brosi, Prisca ; Welpe, I. M. |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer-Verlag GmbH Germany, ISSN 0044-2372, ZDB-ID 201074-4. - Vol. 85.2015, 7, p. 817-850
|
| Subject: | Employer branding | University | Employment decision | Postdoctoral scholars | Tenure track | Personalmarketing | HR marketing | Hochschule | Higher education institution | Personalbeschaffung | Recruitment | Universitäre Forschung | University research | Markenführung | Brand management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011317649