Employer branding through preference matching
Stephan Erlenkaemper ...
| Year of publication: |
2006
|
|---|---|
| Other Persons: | Erlenkaemper, Stephan (contributor) |
| Published in: |
Human resource management in consulting firms. - Berlin : Springer, ISBN 3-540-31137-8. - 2006, p. 139-144
|
| Subject: | Personalmarketing | HR marketing | Matching | Präferenztheorie | Theory of preferences | Personalbeschaffung | Recruitment | Markenführung | Brand management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003294766