Engaging customers in the emerging countries : is that different?
Darshan A. Desai
| Year of publication: |
2012
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|---|---|
| Authors: | Desai, Darshan A. |
| Published in: |
International journal of strategic change management : IJSCM. - Geneva : Inderscience Enterprises, ISSN 1740-2859, ZDB-ID 21940496. - Vol. 4.2012, 3/4, p. 266-280
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10010146359