Engaging Digital Natives : das Beispiel WWF : we do not divide virtuality and reality, online and offline. that's just you non-natives
Astrid Deilmann und Melanie Gömmel
| Year of publication: |
2014
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|---|---|
| Authors: | Deilmann, Astrid ; Gömmel, Melanie |
| Published in: |
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln. - Berlin : Springer Gabler, ISBN 3-642-55023-1. - 2014, p. 191-201
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| Subject: | Altersgruppe | Age group | Internetnutzung | Internet usage | Arbeitsverhalten | Work behaviour | Corporate Social Responsibility | Corporate social responsibility |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | German |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010402904