Engineering, sales, and delivery of modular value bundles : a framework for configurative modeling
Jörg Becker, Daniel Beverungen, Ralf Knackstedt, and Armin Stein
| Year of publication: |
2011
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|---|---|
| Authors: | Becker, Jörg ; Beverungen, Daniel ; Knackstedt, Ralf ; Stein, Armin |
| Published in: |
Implementing international services : a tailorable method for market assessment, modularization, and process transfer. - Wiesbaden : Gabler, ISBN 3-8349-1577-7. - 2011, p. 399-424
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| Subject: | Unternehmensdienstleistung | Business services | Leistungsbündel | Bundling strategy |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009373939