Enhancing customer self-efficacy in co-producing service experiences
| Year of publication: |
2012
|
|---|---|
| Authors: | Ford, Robert C. ; Dickson, Duncan R. |
| Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 2226637. - Vol. 55.2012, 2, p. 179-189
|