Enhancing customer service through the Internet of Things and digital data streams
Year of publication: |
December 2016
|
---|---|
Authors: | Ives, Blake ; Palese, Biagio ; Rodriguez, Joaquin A. |
Published in: |
MIS quarterly executive. - Atlanta, GA : Association for Information Systems (AIS), ISSN 1540-1979, ZDB-ID 2183465-9. - Vol. 15.2016, 4, p. 279-297
|
Subject: | Kundenservice | Customer service | Internet der Dinge | Internet of things | Data Mining | Data mining | Kundenwert | Customer value |
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