Enhancing learning-centeredness in marketing principles curriculum
Tania von der Heidt; Ali Quazi
| Year of publication: |
2013
|
|---|---|
| Authors: | Von der Heidt, Tania ; Quazi, Ali |
| Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 21.2013, 4, p. 250-258
|
| Subject: | Collaborative writing | Heutagogy | Learning-centred teaching | Lifelong learning | Marketing education | Teaching philosophy | Lehrplan | Curriculum | Betriebswirtschaftsstudium | Graduate business education | Lebenslanges Lernen | Marketing | Wirtschaftsstudium | Graduate economics education | Didaktik | Didactics | Unterricht | Teaching | Wirtschaftspädagogik | Business and economics education | Lernmethode | Learning method | Lehrkräfte | Teaching profession | Marketingtheorie | Marketing theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010242953