Enhancing relationships in e-tail : role of relationship quality and duration
Sriram Dorai, Nataraj Balasubramanian, Bharadhwaj Sivakumaran
| Year of publication: |
2021
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|---|---|
| Authors: | Dorai, Sriram ; Balasubramanian, Nataraj ; Sivakumaran, Bharadhwaj |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 58.2021, p. 1-14
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| Subject: | Relationship quality | Self-brand connect | Loyalty | Interaction | e-service quality | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Lieferantenmanagement | Supplier relationship management | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Produktqualität | Product quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2020.102293 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012430723