Enterprise IT strategy framework for adopting big data analytics and cloud a case on media sector
Sanjay Mohapatra and Moloy Sundar Ghosh
| Year of publication: |
2016
|
|---|---|
| Authors: | Mohapatra, Sanjay ; Gosh, Moloy Sundar |
| Published in: |
International journal of enterprise network management. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1748-1252, ZDB-ID 2212020-8. - Vol. 7.2016, 4, p. 334-364
|
| Subject: | IT strategy | business alignment | media sector | big data analytics | case study | Big Data | Big data | Mediensektor | Media industries | Data Mining | Data mining | Informationsmanagement | Information management | Strategisches Management | Strategic management | Cloud Computing | Cloud computing | Betriebliches Informationssystem | Business intelligence system | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011661453