Entrepreneurial actions and optimistic overconfidence: The role of motivated reasoning in new product introductions
| Year of publication: |
2012
|
|---|---|
| Authors: | Simon, Mark ; Shrader, Rodney C. |
| Published in: |
Journal of business venturing. - New York, NY : Elsevier Science Publ, ISSN 0883-9026, ZDB-ID 633944x. - Vol. 27.2012, 3, p. 291-310
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