Entrepreneurial intervention in electronic markets : the influence of customer participation
José M. Merigó; Cimar Rocha; Sergio Garcia-Agreda
| Year of publication: |
2013
|
|---|---|
| Authors: | Merigó Lindahl, José M. ; Rocha, Cimar ; Garcia-Agreda, Sergio |
| Published in: |
International entrepreneurship and management journal. - New York, NY [u.a.] : Springer, ISSN 1554-7191, ZDB-ID 2239363-8. - Vol. 9.2013, 4, p. 521-529
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| Subject: | Electronics markets | Web 2.0 | Value creation | Knowledge management | Entrepreneurial intervention | Wissensmanagement | Electronic Commerce | E-commerce | Social Web | Social web | Betriebliche Wertschöpfung | Entrepreneurship | Entrepreneurship approach | Beziehungsmarketing | Relationship marketing | Unternehmensgründung | Business start-up | Online-Handel | Online retailing | Internet |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010247777