Entrepreneurial marketing : the growth of small firms in the new economic era
Björn Bjerke; Claes M. Hultman
| Year of publication: |
2002
|
|---|---|
| Authors: | Bjerke, Björn ; Hultman, Claes M. |
| Publisher: |
Cheltenham [u.a.] : Edward Elgar |
| Subject: | Marketing | KMU | SME | Entrepreneurship | Entrepreneurship approach | Unternehmensgründung | Klein- und Mittelbetrieb |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVI, 259 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturangaben Includes bibliographical references and index |
| ISBN: | 1-84376-851-8 ; 1-84064-912-7 ; 978-1-84376-851-7 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001661787