Entrepreneurs Use a Balanced Scorecard to Translate Strategy into Performance Measures

Introducing the Balanced Scorecard: Creating Metrics to Measure Performance

Gumbus, Andra, (2005)

Now Unilever HPC-NA Sold Its Employees on the Balanced Scorecard - The maker of Q-Tips, Dove, and Pond's introduced its balanced scorecard to employees through print, verbal, and electronic means. Answering the inevitable question, "What does it mean to me?", the company linked employees' personal objectives to the BSC and to Unilever's overall objectives.

Lyons, Bridget, (2004)

The Balanced Scorecard at Futura Industries - When the president of this aluminum manufacturing company says, "We need great people, not just great machines," she really means it. Focusing on development of employees using a scorecard matrix, the company increased revenues 50% without adding personnel from 1996 to 1999.

Gumbus, Andra, (2003)