Entry strategies and distribution channels of Italian SMEs in the Chinese market
Patrizia de Luca; Donata Vianelli; Fabio Claudio Marzano
| Year of publication: |
2013
|
|---|---|
| Authors: | De Luca, Patrizia ; Vianelli, Donata ; Marzano, Fabio Claudio |
| Published in: |
Cultural and technological influences on global business. - Hershey, Pa. : Business Science Reference, ISBN 1-4666-3966-0. - 2013, p. 509-528
|
| Subject: | Multinationale KMU | Multinational SME | Internationaler Markteintritt | International market entry | Italien | Italy | China |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009757772