Equilibrium pricing sequence in a co-opetitive supply chain with the ODM as a downstream rival of its OEM
Year of publication: |
2015
|
---|---|
Authors: | Niu, Baozhuang ; Wang, Yulan ; Guo, Pengfei |
Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 57.2015, part B, p. 249-270
|
Subject: | Contract manufacturing | Competitive ODM | Endogenous pricing game | Supply chain management | Lieferkette | Supply chain | Spieltheorie | Game theory | Preismanagement | Pricing strategy | Lieferantenmanagement | Supplier relationship management |
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