ESG performance, media coverage and brand value
Xiang Zou, Jiaqi Jiang, Hao Zhang and Hao He
| Year of publication: |
2025
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|---|---|
| Authors: | Zou, Xiang ; Jiang, Jiaqi ; Zhang, Hao ; He, Hao |
| Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 37.2025, 1, p. 171-188
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| Subject: | Brand value | ESG performance | Firm size | Media coverage | Corporate Social Responsibility | Corporate social responsibility | Mediale Berichterstattung | Markenführung | Brand management | Betriebsgröße | Kommunikationsmedien | Communication media | Markenimage | Brand image | Firmenimage | Corporate reputation | Performance-Messung | Performance measurement |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-04-2024-0441 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015211049