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The dead-anyway effect revis(it)ed
Breyer, Friedrich, (2002)
Contingent valuation and endangered species : methodological issues and applications
Jakobsson, Kristin M., (1996)
Informationsökonomische Determinanten der Zahlungsbereitschaft bei Leistungsbündeln
Gizycki, Vittoria von, (1999)
Estimating willingness to pay by risk adjustment mechanism
Park, Joo Heon, (2013)
New product pricing strategy under customer asymmetric anchoring
Park, Joo Heon, (2011)
New Product Pricing Strategy Under Customer Asymmetric Anchoring